Listen live to this stream, Gold 104.3 is Melbourne’s leading Classic Hits radio station, featuring oldies, hits and a morning smash hit
Gold 104.3 is one of Australia’s most powerful radio stations and the leading station in the Classic Hits format in Melbourne. Unlike stations that only play oldies, Gold has a very dynamic approach.
Profile.
Their catalog focuses primarily on the 70s, 80s, and 90s. You’ll hear everything from INXS and Midnight Oil (Australian pride!) to Queen, Bon Jovi, and Fleetwood Mac.
The “Aussie” touch: What makes them special is their focus on classic Australian rock and pop, something you’re unlikely to hear as often in other countries.
It has a very consistent flow. There are no sudden changes in volume or rhythm; it’s a “wall of hits” that keeps you in a positive mood.
The Hit.
You can’t talk about Gold 104.3 without mentioning its riskiest and most successful move. In 2018, they brought in Christian O’Connell, a superstar broadcaster from the UK (formerly of Absolute Radio), to host their morning show.
The impact: It was a unique experiment: bringing in a Brit to win over Australians in the most competitive time slot.
The result: Today, it’s the number one morning show on FM in Melbourne. His style is fun, highly intelligent, and full of anecdotes—perfect for starting the day with positive energy.
An interesting detail.
Gold 104.3 belongs to ARN (Australian Radio Network), the same company that operates KIIS 106.5 in Sydney. It’s interesting to see how the group dominates Sydney with current pop (KIIS) and Melbourne with classics (Gold).
